Greg started Aden Leadership a coaching & consulting company focused on the impact, influence and inspiration of top performers and leaders. It is through language, behavior and relationships Greg coaches his transformational style of service leadership. The company also supports the efforts of education, personal and professional development across a variety of industries.
As Vice President of Franchise Development, (InterContinental Hotels Group). Greg led the strategic franchise development activity for five of IHG’s globally recognized brands. He helped develop the ‘lead with service’ initiative for the development organization.Simply put, Greg is a servant leader creating passionate and engaged leadership with those committed to growth. His calling is coaching and inspiring others to find their true sense of purpose and guide others to serve and lead like never before.